Google Analytics

Information is power, but insights reign supreme—and Google Analytics bridges the vast gap between the two. In digital terms, analytics is the interpretation of vast gigabytes of user browsing patterns into solid insights that lead to a sale.

You have a great product or service and a stunning website that reiterates this. Your marketing strategy is solid and everything is in place to take your business to the next level. So why are your best-laid plans falling short?

That’s where Google Analytics comes in. Google Analytics reiterates the greatest advantage of digital marketing that the value of every dollar you invest online in your brand can be tracked to the very last penny. Google Analytics allows you to track and analyze the behavior of every user that happens upon your website with background stories of where they came from, and informed forecasts of where they’re going from there.

The Vikilinks team of Google Analytics certified professionals offers comprehensive Google Analytics services and implementation for your website and individual campaigns. And as you know, Google Analytics itself is free.

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Our Basic Methodology

Strategy

We begin with a Google Analytics Audit to ensure the integrity and accuracy of your implementation, and conduct research and discovery to design a new implementation that gathers the data relevant to you.

Implementation

This entails creating snippets of code for your website, as well as setting the parameters for the custom dimensions and metrics that were recommended during the strategy phase.

Optimization

Continuous process of data analysis and providing insights that lead to action. Reports are studied regularly to make sure the metrics are still relevant to your goals, and data is clean.

Training

Our Google Analytics consultants provide ongoing education and training for your team, so they can be empowered to guide your sustained success.

Why Vikilinks for Google Analytics Services?

Google Analytics Certified Taskforce
Every analytics account is handled and managed by a team of highly qualified Google Analytics certified professionals. With analytics experience extending from its inception as Urchin, all the way to the latest updates and versions released over the last four years, Vikilinks has followed, studied and implemented Google Analytics for numerous clients who now form part of our success stories.

Quality of Service
Round-the-clock monitoring, detailed reporting at your convenience, dedicated servicing, obsessive optimization and stellar business insights and consulting are just some of the services you can expect with Vikilinks.

Allied Support Services
Armed with analytics data, your Vikilinks web analytics Manager will recommend changes and modifications to optimize your service offerings. A support team of technology, creative, SEO and SEM professionals then design customized solutions for your website following strict guidelines of cost, time and expected ROI.

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